We seek an experienced marketing leader passionate about developing innovative and creative media strategy to join our Famous Footwear Marketing team. In this new role, you’ll define, lead and oversee the execution of a comprehensive media strategy for the Famous Footwear brand.
We are Caleres, a global footwear company with brands that fit people’s lives. We are ferocious about fit and living our mission of inspiring people to feel great…feet first.
We seek people who:
•Oversee media planning, buying, placement and optimization, including traditional, digital and social media
•Offer holistic, innovative and creative thinking to media strategies and the broader Marketing team
•Manage the relationship between Famous Footwear and media agencies, vendors and partners, including partner evaluation, collaboration, integration and performance
•Continually optimize media budgets and performance through analysis, testing and measurement with internal and external partners
•Represent Famous Footwear to the outside media community to gain best practice insights from industry leaders
•Actively pursue new opportunities to effectively showcase Famous Footwear through partnerships, sponsorships and related investments
•Cultivate a high-performing team that ensures the long-term evolution of Famous’ media marketing plan
We seek people with these qualifications:
• Bachelor’s degree in Marketing, Business or related field
• 7-10 years experience in an agency or in-house media leadership role
• 5+ years experience building and leading teams
• Knowledge of traditional, digital and social media channels and analytical tools
• Strong analytical skills
• Excellent communication skills
But most of all, we seek people who share our values and our ferocity for fit.
People passionate about their work. People who hold themselves and others accountable. People who think a $2.8 billion company should be as creative as a start-up. People driven by an insatiable curiosity. People who care about being the best, among the best.